The story
The Shaorma Amicii project in Craiova was conceived as a visual expression of a local brand that breathes energy and authenticity. The interior design reinterprets the universe of traditional fast food in a modern and attractive key, where bright colors and graphic elements become part of the customers’ visual experience. The structure of the space optimizes the service flow and the comfort of the consumption area, and the lights, textures and architectural details contribute to an urban, coherent and easily recognizable atmosphere.
This interior design project for a fast-food restaurant demonstrates how visual identity can be translated into the architecture of a contemporary HoReCa space — functional, expressive, and memorable.
Location – Craiova
Surface – 276 mp
Year of completion – 2024
Concept – Urban fast-food restaurant, developed for the Shaorma Amicii brand, with a vibrant and memorable interior design that reflects the energy, dynamism and youthful spirit of the brand
Design style – Modern industrial, with urban graphic accents and visual elements inspired by street food culture
Materials – painted metal, laminated wood, ceramic tiles, decorative washable paint, matte finishes and custom furniture
Furniture – custom-made, adapted to the HoReCa flow and designed for durability in high-traffic spaces
Color range – red, yellow, black, warm beige and neutral wood tones
